MISSION
4pawspetfood Mission Statement
4Paws Petfood & Supplies Ltd are determined to lead the World in providing not only quality natural pet food, but also remain an ethical and environmentally friendly company, therefore our mission statement outlines what 4Paws Petfood & Supplies Ltd believe to be the minimal core elements to achieve this and to even surpass our goals.
4Paws Petfood & Supplies Ltd are proud to be or strive to be the following: -
- World Leader* in Pet food Innovation – Did you know our flagship product is what we believe to not only be the first and best Holistic, Hypoallergenic, Ethical, Chicken & Rice Joint Care with Verm-x dog food in the UK*, but in the World*. We also believe we are the first Carbon Neutral Petfood Manufacturer in the UK*, if not the World*.
- Ethical – We do not accept any animal testing on any ingredients in our products, also we will monitor and strive to make sure that all ingredients come from sustainable and ethical farming practices, so if we say our product is natural and/or holistic you know it is truly natural and/or holistic.
- Environmentally Friendly – Did you know that our bags/packaging will always be at least compostable if not fully recyclable, we believe that even if you don’t agree that there is such a thing as man-made climate change, you must agree that dumping materials which take 1000’s of years too degrade is not good for the environment and as such all companies and persons have a duty to maintain the cycle of life and nature for future generations.
- World’s First* Carbon Negative Petfood Manufacturer – We believe we are the World’s first* Carbon Negative Petfood Company and we will strive to always remain that way, as we purchase trees to replace our carbon footprint, from field to manufacture, to delivery, for every delivery made either by couriers or our own vans, we count that carbon cost and each year replace that with Carbon Neutral/Negative purchases to offset our footprint.
- World’s First* Carbon Neutral Petfood Manufacturer – We believe we are the World’s first* Carbon Negative Petfood Company and we promise that we will always be at least a Carbon Neutral Petfood Manufacturer.
- Reduce Pollution – We will always make sure in our production of our petfood that we will utilise technologies to greatly reduce potential pollution of the environment, also that we will make sure our delivery vehicles at least utilise LPG as their main fuel source, we will monitor these procedures and offset any pollution via our Carbon Neutral scheme.
- UK Sourced & Made – We believe that the UK has the most stringent rules and regulations within the pet food industry throughout the world, as such we pride ourselves in making sure our ingredients are sourced from the UK and our products are fully made in the UK, unlike many of the Multinational Pet Food Companies and Major Superstores/Pet Stores own branded pet food, which is made from and in highly questionable circumstances and ingredients without full traceability in countries such as China & North America.
- Quality – We are proud to make sure all our ingredients are sourced from Ethical sources, so no intensive farming practices, that our ingredients are all natural and holistic, we strive to make sure that quality pet food is always produced by us at an affordable price to the consumer without compromising on its quality, which most of the multi-nationals cannot say or prove.
- Honesty – We are proud to make sure the consumer is fully aware of the ingredients in our pet food, and if asked in more detail to provide further information we will do so willingly, as long as it doesn’t disclose sensitive information which could be used by our competitors, for example the names or pricing from suppliers who provide us with the ingredients to make our quality pet food, without a confidentiality agreement in place.
(* based on extensive research conducted by 4Paws Petfood & Supplies Ltd of pet food companies throughout North America, Europe and the UK, we believe it to be true that we are the World’s First Carbon Neutral/Negative Pet food Manufacturer and that we are First in the World to offer a Holistic, Natural, Ethical, Hypoallergenic Chicken & Rice Joint Care Dog Food with Verm-X).